Web Services Strategic Plan

Summary

Web Services is responsible for developing and maintaining the functionality and accessibility of a variety of websites and online applications and helps facilitate district communications using digital technologies and media services. In accordance with the district’s mission and objectives, Web Services ensures the legal, technical, and communication effectiveness of the district’s software systems and web applications.

Core Values & Commitments

Data Privacy & Integrity
Inclusion
Innovation
Customer Service
Operational Excellence

Our Mission

Our mission is to administer communication technologies that facilitate internal and external communications.

Our Vision

Our vision is to deliver innovating and engaging experiences online to all persons while maintaining high degrees of operational excellence.

Web Server

Goal

Provide a fully redundant platform of all web-hosted applications and increase server resources to ensure maximum availability of the district’s web services.

Deploy on-premise failover server that is cloned from remote production server.

Develop procedures for disaster relief.

Web Firewall

Goal

Implement a cybersecurity framework based on industry standards that protects the district’s information assets from internal and external threats.

Identify standards of cybersecurity and implement across web servers and applications.

Enhance protections in place by deploying additional security features.

WEB APPLICATION

Goal

Improve the security, availability, and quality of the district's websites.

Establish "arlingtonisd.org" as the new domain address.

Provide in-person and virtual training for website editors throughout the school year.

Implement an AI chat bot for highly visible campaigns.

USER INTERFACE / USER EXPERIENCE

Goal

Ensure all web applications adhere to the district’s branding guidelines and design system.

Redesign the mobile app.

Redesign the intranet website.

Digital Accessibility

Goal 1

Provide multi-lingual content of all critical information on the website for non-English speakers.

Create a Spanish version of all important web pages and portals.

Create a Vietnamese version of all important web pages and portals.

Goal 2

Ensure that, to the maximum extent possible, persons with disabilities have an equal opportunity to access and utilize information technologies and technology-related services provided by the district.

Adhere to a set of nationally recognized accessible technology standards.

Maintain a digital accessibility score in web governance that is above the industry benchmark for education.

DIGITAL MARKETING

Goal

Develop and implement a comprehensive search engine marketing strategy that meets current and future needs of the district.

Maintain a search engine optimization score in web governance that is above the industry benchmark for education.

EVENT PRODUCTION

Goal

Enhance the quality of board meeting productions.

Implement onboarding procedures for staff, administrators, vendors, and board members.