Students will analyze global trade theories, international monetary systems, trade policies, politics and laws relating to global business, as well as cultural issues, logistics, and international human resource management. Topics will include the International Monetary Fund, exchange rates, the North American Free Trade Agreement, global logistics, global advertising, and data analysis for international market potential.

This course will provide students with an understanding of the business side of the sports and entertainment industries. Students will learn the basics of marketing and develop original and creative ideas for entertainment and sports related businesses such as sponsorships, event marketing and promotions, and endorsement contracts through assignments, projects, computer simulations, and group activities.